Margaret Howell is known as a hands-on designer with a focus on "make", Howell has been able to refine how a piece of clothing is worn. Walk In The Park provides an insight into the natural look of the clothing, relaxed yet defined by the structure, feel and functionality elements that define Howell's aesthetic. Inspired by the ethos of the brand, nature, people and places we put these all together for this short piece that highlights the authentic feel of each garment. This film depicts the connection between landscapes and its connection with British tradition which is made relevant all over the world with good design, and every day life the core inspiration for spring/summer 2012.
James Oliver
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